826
Honolulu
826 Branding Project
The Project
This was a branding project for 826. 826 is a non-profit writing center which sells items to help fund tutoring for school-aged children. What's unique about 826 is that each store is unique and themed. Our project was to create a branding for a brand new 826 store. I was assigned Honolulu, Hawaii. After my research I decided to base my store off of transportation because of Honolulu's terrible traffic.
Brand design
The purpose of the store was to create kits and toys that are based around modes of transportation to either create a new way for someone to travel or to inspired children in building and making something mechanical and gathering an interest in math and science. The idea behind the design is to show transportation from air, water, and ground. The images are interchangeable to fit within the grid.
Design Process
